Leonard Mlodinow shows that most decisions, emotions and memories are shaped not by the conscious self but by unconscious processes. A physicist by training, he explains psychology in the language of experiments rather than self-help.
Key highlights:
- Psychology in the language of experiments, not self-help
- The author is a physicist and a co-author of Stephen Hawking
- Built on neuroimaging and laboratory experiments
Subliminal: How Your Unconscious Mind Rules Your Behavior
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